About Us
Parle Agro, a pioneer in the Indian beverage industry, has been creating innovative products and iconic brands since 1985
Headquartered in Mumbai, with over 5500+ employees, Parle Agro is the largest Indian beverage company.
Our strength lies in establishing new categories, building brands and capturing market share within those categories. Our bevy of brands include Frooti, Appy, Appy Fizz, BFizz, SMOODH, Bailley, Bailley Soda, Bombay99.
We have always been passionate about building our own brands. We like to create, and we like to nurture what we create. Fueled by innovation that is engrained in the business DNA, our focus and vision is making Parle Agro, the No.1 beverage company in India.
Brands
In The News
24 Nov
Smoodh Wins Coveted BASES Breakthrough Innovation Award 2023
Mumbai – Parle Agro’s pioneering dairy brand, Smoodh, has been awarded the prestigious BASES Breakthrough Innovation Award for 2023 by NielsenIQ.
17 Feb
Campa, Smoodh and now Amul Tru: India's Rs 10 beverage market is starting to get crowded
Parle Agro, alongside players like Amul, Coca-Cola, and Dabur, ramps up its summer strategy by focusing on regional flavours, affordable SKUs, and wider distribution to tap into soaring seasonal demand.
29 Nov
Smoodh Wins Coveted BASES Breakthrough Innovation Award 2023
Mumbai: Parle Agro's pioneering dairy brand, Smoodh, has been awarded the prestigious BASE Breakthrough Innovation Award for 2023 by NielsenIQ
