FMCG firms wait for small shops in cities to get back into business
Demand for products ranging from chocolates to cold beverages and candies will take time to rebound
The lockdown threw distribution channels into disarray, and for a good few weeks, or in some places, a month, brands were invisible on store aisles. Marketers, however, ensured that such instances were nothing more than a temporary glitch.
In a conversation with BestMediaInfo.com, Nadia Chauhan, JMD and CMO, Parle Agro, talks about the growth strategy of the company and how lockdown and the Covid 19 pandemic have thrown all projections out of the window
New Delhi, May 18 (IANS) In an exclusive interview with IANS, Nadia Chauhan, Joint Managing Director and CMO, Parle Agro, said that Prime Minister Narendra Modi's encouragement and appeal to consider products manufactured by Indian
Parle Agro Prakash Jyantilal Chauhan Foundation (PJC Foundation) has stepped in to provide relief and support to India amidst extended lockdown due to coronavirus. The company claims that it has extended access to medical, food
The spread of COVID-19 has disrupted lives, livelihoods and communities worldwide. In order to help with the basic survival of the less fortunate during the lockdown, regular medical monitoring, well-being, nutrition and accommodation is provided to them.
“Being ESG-compliant is not an option anymore. Companies have to be socially responsible,” said Parle Agro CEO Schauna Chauhan. “There has to be a clear, concise commitment and organisations need to be held accountable for their actions,” said Parle Agro CEO Schauna Chauhan.
Family-run businesses are turning more conscious of environment, social and governance (ESG) regulations by being more compliant with environmental laws, turning green in operations, increasing diversity in management and improving their corporate governance. Family-run companies are also increasingly watching their carbon footprint.
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